Razer made the website copy change after criticism by popular China-based DIY builder and hardware reviewer Naomi Wu, who goes by "Sexy Cyborg," went viral. She was excited about the Zephyr because she thought a cool design that would make people actually want to mask up was promising and important. "To avoid any confusion, we are in the process of removing all references to 'N95 Grade Filter' from our marketing material." Razer had noted in product descriptions that the mask had "been tested for 95% Particulate Filtration Efficiency (PFE) and 99% Bacterial Filtration Efficiency (BFE)," and confirmed that the testing took place in its statement. "The wearable by itself is not a medical device nor certified as an N95 mask," Razer said in a statement sent to Mashable. On Saturday, the gaming gear company Razer removed language from its website describing the filters in its Zephyr masks as "N95 grade." Users are supposed to switch out the masks' filter inserts, made and sold by Razer, every 72 hours. Marketing materials gave the impression that both masks offered N95 grade protection, which are supposed to seal around your face and protect from 95 percent of airborne particles - and that's where the company got into trouble. While the Zephyr came out in mid-2021, Razer launched the Pro version of the mask, containing voice amplification, at CES during the first week of January. Razer removed this entire section of its website that gave readers the impression they'd be getting "N95 grade" protection. And how you can protect yourself when shopping for COVID protection. Here's how a skeptical reviewer helped call out Razer's dangerous marketing of the futuristic-looking mask with changing, customizable lights and a cool translucent cover. That's true for all sorts of health products, but when it comes to protecting against COVID, it might be all the more important to you. Sounding like official medical information by using jargon and putting up difficult-to-understand graphs doesn't make that information sound, or the product worthwhile.
But it's also a reminder to anyone in the market for a mask, test, or other COVID-related product in the wake of the Omicron variant surge to not take a company's claims at face value. The kerfuffle around Razer recently removing "N95 grade" language from mask descriptions is certainly not a good look for the gaming gear company. You may have to select a menu option or click a button.The color-changing lights and futuristic look of Razer's Zephyr and Zephyr Pro face masks almost made everyone forget what masks are actually supposed to do: Protect wearers from COVID.
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